Paid Participation: How Crypto's "Pay-to-Play" Model Threatens Transparency

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The crypto industry has increasingly adopted a controversial "pay-to-play" operational model—a practice that exploits consumers, fosters market opacity, and now infiltrates regulated sectors like stablecoins and custodial services.

The Anchorage Digital Controversy

Last week, an Anchorage Digital executive approached me, pitching their "Genius Billing-as-a-Service" product. I declined, citing our ongoing licensing negotiations, compliance track record, and deep expertise in regulated markets through partnerships with State Street and VanEck.

Shortly after, Anchorage published "Stablecoin Security Matrix: Enabling Safe Conversions", claiming they'd delist USDC and AUSD due to "security concerns." The report contained verifiable inaccuracies—facts previously corrected by VanEck representatives but still published unchanged. Notably:

"We identified concentration risks tied to issuer structures—institutions should evaluate this carefully."

Ironically, VanEck has served institutional clients longer than Anchorage has existed, with assets under management exceeding the combined value of all major stablecoins except Tether.

Undisclosed Conflicts of Interest

Anchorage failed to disclose its revenue-sharing agreement with Paxos (issuer of 3/4 top-rated stablecoins in their report). Partners like Anchorage earn:

This financial relationship directly impacts the report’s neutrality but was omitted from disclosures.

Misinformation and Market Manipulation

Delisting USDC/AUSD for commercial reasons would be understandable. However, justifying this via fabricated "security risks" is indefensible.

Fact-Checking AUSD

  1. Custody: State Street serves as cash custodian and fund administrator for Agora’s reserve.
  2. Management: VanEck (>$100B AUM) is Agora’s investment manager.
  3. Scoring: By Anchorage’s own matrix, AUSD should rank similarly to USDG if criteria were uniformly applied.

Circle (USDC issuer) faces similar smear tactics. Claims that USDC is less secure than USDT or PYUSD ignore:


FAQ: Pay-to-Play Risks

Q: How does "pay-to-play" harm consumers?
A: It prioritizes profit over fairness, hiding conflicts that influence product listings or ratings.

Q: Why disclose financial ties in stablecoin reports?
A: Transparency prevents biased recommendations—like Anchorage promoting Paxos-linked stablecoins.

Q: Can regulators intervene?
A: Yes. The SEC has penalized undisclosed paid promotions in traditional finance; crypto faces similar scrutiny.


Agora’s Commitment to Integrity

As pioneers of open partnerships, Agora refuses to "pay for participation." Our priorities:

The fight for fairness continues—no paid seats at our table.

Nick van Eck
CEO & Co-Founder, Agora

👉 Learn how we're rebuilding trust in digital assets


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